Hey, I'm Charro.

I specialize in creative and art direction, crafting powerful visual narratives from concept to execution, paired with cultural strategy and storytelling that authentically resonates across global audiences. My expertise extends to talent curation and team building, identifying and nurturing emerging creative voices to form award-winning teams. Additionally, I offer expert-level photography and visual production, creating compelling imagery for lifestyle, sports, and premium brands. My skillset is completed by strategic digital and brand development, driving significant engagement and commercial success for world-class brands like Nike, Timberland, Google, and HP.